Definely launches ground-breaking new product, Cascade | Press release here
Kathryn Lye

Definely appoints LegalTech veteran, Jeroen Plink, to its Board

Definely appoints LegalTech veteran, Jeroen Plink, to its Board

Board Member Robel Chiappini appointed US General Manager to lead the company’s regional expansion

18th September 2025 – Definely, an AI-powered LegalTech company that enables lawyers to efficiently and accurately review complex contracts, has appointed Jeroen Plink, LegalTech veteran, as Board Member. 

Plink, who led Practical Law Company US as Chief Executive for half a decade before its acquisition by Thomson Reuters, joins Definely’s Board of directors. Plink brings decades of experience from the legal industry, starting his career as a Lawyer at Clifford Chance. He went on to found Legistics Limited, a software company specialising in due diligence for M&A transactions and is the COO and co-founder of LegalTechnology Hub. Plink's experience as a lawyer, entrepreneur, and Board member of numerous successful LegalTech companies including Kira Systems (former), Casetext (former), Cognia and Verbit, will strengthen Definely’s Board and play a key role in steering the company’s growth within the US market.

Alongside Plink, Definely has appointed Robel Chiappini as its US General Manager. Chiappini has been a Board Member of Definely since 2021, and has since moved into the General Manager position, where he leads partnerships, product and people, focused on the Company’s expansion into the US. Prior to Definely, Chiappini was a Director at CRE Venture Capital, where he led an early financing into the Company.

Definely recently raised $30 million in Series B funding to accelerate its global expansion and AI product roadmap. The Company continues to gain traction in the US market, which now accounts for 30% of its revenue. Definely recently launched two new products, Cascade and Enhance, building on its Agentic capabilities. Cascade is a first-of-its-kind solution to track the knock-on effects of changes within a contract. The new products offer solutions that address lawyers' existing workflow challenges, helping to enhance document quality, mitigate risk, and streamline drafting and review workflows, thereby adding overall value to a law firm or an in-house legal department.

Jeroen Plink, Board Member, Definely: “I look forward to joining Definely’s Board at such an exciting time for the company. What sets Definely apart is its combination of industry-strength technology that is already delivering real-world ROI, impressive leadership and a clear growth trajectory. The opportunity within the global LegalTech market is significant, and I look forward to building this next chapter together with the team.”

Robel Chiappini, US General Manager, Definely: "I've had a front-row seat to the evolution of Definely, from a single-product startup to a multi-product offering serving the largest legal and financial services firms in the world. What hasn't changed is our focus on making the drafting experience for lawyers more human - more intuitive, more proactive, better integrated - with products that work for you, not the other way around. Thank you to Nnamdi for his continued leadership and I’m excited to be working closely with this team to continue our growth and expansion in the largest legal services market in the world.”

Nnamdi Emelifeonwu, Co-Founder & CEO, Definely: “We are pleased to be welcoming Jeroen Plink to the Board. He brings an unparalleled depth of experience in the legal market, not only as a lawyer but as a founder, operator, investor and board member. His unique perspective and experience of guiding companies through growth phases will strengthen Definely’s expansion into the US market at a monumental time. We are also delighted to have Robel Chiappini as our new US General Manager. Robel has been an integral part of the Definely team from its early days, and it is fantastic to now have him at the helm of our US expansion.”

--Ends--

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About Definely

Definely is an AI-powered LegalTech company that enables corporate and private practice lawyers to accurately review and edit complex contracts in seconds by seamlessly integrating into existing workflows. Founded in September 2017 by Nnamdi Emelifeonwu and Feargus MacDaeid, who worked together at Freshfields, Definely is trusted by over 100 in-house legal teams and private practice firms, with thousands of users globally. Its customers include top Magic Circle and White Shoe firms, including A&O Shearman, Slaughter and May, DLA Piper, and Dentons, and in-house corporate counsel for blue-chip companies such as BT Group, Deloitte, and P&O Cruises.

www.definely.com